Hosted by Frank Caliendo and featuring a few of his Hollywood friends, NCM’s The Bigger Picture upfront event will present new ways for brands to easily make the big screen’s content, reach and engagement part of an upfront video strategy. Experts are calling the 2014-2015 movie season the perfect storm, and Matt Bean of Entertainment Weekly will give an exclusive look at the potential blockbusters coming to a theater near you.
More info is available here. Any questions? We’d love to hear from you at press@ncm.com.